Rainbow Trust Christmas Poster Campaign

Each Christmas in the UK 1.7 billion cards are sent to friends, family and colleagues. Over the last 2 years The Rainbow Trust raised over £60,000 by offering groups an alternative to sending Christmas cards to each other. The Rainbow Trust designed a festive poster for companies to display on their notice board and in staff room; instead of sending cards, all were asked to make a £2 donation to Rainbow Trust and write a Christmas message on the poster to everyone. GEW more than doubled the contribution raised by the poster alone.